Trying to start your own online business?
Tech Aficionado brings you a great way to do that with a hassle-free setup and easy-to-use interface.
Shopify is basically a platform that provides you to set up an e-commerce store for your offline business. Stating oversimply, it's a content management system like Wix or WordPress which is specifically meant for e-commerce purposes. Shopify provides you a drag and drop feature like Wix and WordPress to make your e-commerce website with absolutely no pre-requisites. It is for beginners and small business owners who want to set up their online business. When using Shopify you don't have to worry about the speed of your website or any technicality related to it as Shopify has a very strong optimization feature which makes the e-commerce mobile friendly too.
It also has a built-in SEO(Search Engine Optimization) editor which helped you in increasing the rank of your store while searching on any search engines. Now the question arises, can't you make an e-commerce store using Wix and WordPress that too at a cheaper price? Here, the thing is that since Shopify is specifically meant to provide an e-commerce management system it becomes very easy for the merchants to track the sales, revenue, and other scalable parameters. Most of the tools which are used while selling something online comes free with a Shopify account while the same features might have additional charges in Content management system websites which are known as plugins. It can be very easily be integrated with the social media accounts of your business which makes it even more discoverable.
What are those special features and data provided by Shopify for free?
Top Products by units Sold
Online store sessions by traffic source
Sales by social source
Online store sessions by location
Sales by traffic source
Top landing pages by sessions
Online store sessions by device type
Online store session by social source
Sales attributed to marketing
There's an additional feature in Shopify known as Shopify POS where merchants can list their product online and the point of sales can be their physical shop, the customer can go to the store and simply pick up the order.
That's it, is it?
Nope, Shopify can help you in your dropshipping model too. To begin with, dropshipping is a model of business in which you don't have the actual product you're selling and yet keep it posted on your e-commerce website and keep it in an inventory from where you take out the product when it's sold through your website, in the dropshipping model you're supposed to handle the customer management, branding and marketing, and the logistics are handled by a third party such as Banggood or Alibaba.
Does Shopify provide shipping too?
Yes, Shopify also offers a service of shipping in which your product will be delivered at the customer's address without you being involved in the logistics part but this service is only available for the orders shipped from the USA and Canada, Shopify has collaborated with some of the major shipping services and gives a very discounted price for shipping. Shopify has an option to generate labels and invoices for your orders too.
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Easy up Tech - Tech Aficionado